LMC Interactive Services provide their face to face marketing structure to a wide range of clients but have in recent months begun to work more closely with the nonprofit sector, believing their unique method of selling offers the perfect platform for these kinds of businesses to grow. LMC Interactive Services provide a guaranteed ROI to their client’s investments, using face to face sales techniques to either make sales or provide their clients with new acquisitions. They are confident that their face to face model creates a better quality of customer who stays with their clients for a more extended period.
Over the past few months, the firm has taken on a range of non- profit clients and have this week discussed why their services are so important for this kind of clients. A “non-profit” client can be defined as a business that is not set up to make the profit and are often charities. The fact that these organizations are often dealing with hugely emotive issues means that the face to face delivery of the business usually leads to higher returns than other methods of interaction. Nonprofit organizations are driving the performance back to face to face sales techniques as they are beginning to realize that it offers them a better quality of acquisitions.
In a recent statement, Lawrence Randall, LMC Interactive Services’ managing director stated:
“I am overjoyed to be working with more non – profit organizations. They represent a body of clients who have a real ethical standpoint and it is my honour that they are looking to my firm for help.”
He went on to discuss in detail why their method of sales is so important for nonprofits. Mr Randall’s main point was that within a face to face interaction a sales representative can create a discussion surrounding the emotive issue the client wants to be promoted. Rather than merely seeing an advertisement and then signing up, customers have the opportunity to ask questions and get a feel for the nonprofit organization before pledging their money. This human interaction then goes on to lead to a customer who is more likely to stay with that non-profit in the future.
While the firm is confident to continue with their existing product based sales they are keen to extend their range of non-profit clients arguing that they provide their business with a more ethical backbone.